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Tag: brand

How Hyundai’s ‘Shackleton Returns’ Video Campaign Drove Automotive Brand To Top Position

How Hyundai’s ‘Shackleton Returns’ Video Campaign Drove Automotive Brand To Top Position‘Shackleton’s Return’ by Hyundai is a remarkable example of great storytelling. So, maybe we shouldn’t be surprised that the video campaign has already generated over 100 million video views for the automotive brand.

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In 2017, Every Brand Needs to Have an Influencer Strategy

In 2017, Every Brand Needs to Have an Influencer StrategyIn April 2017, Tubular tracked 8M influencers who collectively drove 759B video views. This compares to 180B total monthly views for media and entertainment organizations, and 24B views for brands. That's why every brand needs an influencer strategy for their marketing campaigns.

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YouTube Live: The Ultimate Brand Guide to Live-streaming on YouTube

YouTube Live: The Ultimate Brand Guide to Live-streaming on YouTubeIf your brand has yet to experiment with YouTube Live as part of your video marketing strategy, now is the time to try. Read our guide to ensure you are following best practices to get the most return on investment from your YouTube live-streams.

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VICE to #NewFronts2017: We’re Not Here For Your Fake Brand Messaging

VICE to #NewFronts2017: We’re Not Here For Your Fake Brand Messaging67% of VICE fans confirm that authenticity is important when buying a branded product or service, and the media publisher is going all-out to keep its target audience engaged around ad breaks with custom native content.

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How The Enthusiast Network Became the Top Auto-related Video Content Brand in the US

How The Enthusiast Network Became the Top Auto-related Video Content Brand in the USThe Enthusiast Network (TEN) routinely pulls in over three billion monthly video views from more than 160 million fans across all its platforms. Find out the strategy behind the #1 auto-related video content brand in the U.S.

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How The Enthusiast Network Became the Top Auto-related Video Content Brand in the US

How The Enthusiast Network Became the Top Auto-related Video Content Brand in the USThe Enthusiast Network (TEN) routinely pulls in over three billion monthly video views from more than 160 million fans across all its platforms. Find out the strategy behind the #1 auto-related video content brand in the U.S.

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A Day in the Life Of: Head of Brand Partnerships at ATTN:

A Day in the Life Of: Head of Brand Partnerships at ATTN:ATTN:, one of the most impactful video publishers around, works with brands and companies to create engaging, custom content across a variety of media platforms. We talk to its Head of Brand Partnerships about the company’s branded content strategy and how it’s helped ATTN: rank as the #1 publisher on Facebook in terms of 30-day average views.

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A Day in the Life Of: Head of Brand Partnerships at ATTN:

A Day in the Life Of: Head of Brand Partnerships at ATTN:ATTN:, one of the most impactful video publishers around, works with brands and companies to create engaging, custom content across a variety of media platforms. We talk to its Head of Brand Partnerships about the company’s branded content strategy and how it’s helped ATTN: rank as the #1 publisher on Facebook in terms of 30-day average views.

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Cassandra Bankson: A Day in the Life Of an Influencer and Brand Ambassador

Cassandra Bankson: A Day in the Life Of an Influencer and Brand AmbassadorThe world of online video and influencer marketing can be a tricky one to navigate. Both parties need to match in tone, message, goals, and more if they want to reap the most benefits of their partnership. We talk to superstar influencer Cassandra Bankson on how she works with top brands like Maybelline, Clairol, and NYX.

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Cassandra Bankson: A Day in the Life Of an Influencer and Brand Ambassador

Cassandra Bankson: A Day in the Life Of an Influencer and Brand AmbassadorThe world of online video and influencer marketing can be a tricky one to navigate. Both parties need to match in tone, message, goals, and more if they want to reap the most benefits of their partnership. We talk to superstar influencer Cassandra Bankson on how she works with top brands like Maybelline, Clairol, and NYX.

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