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Tag: facebook

Facebook Users Find Video 5x More Engaging Than Images

Facebook Users Find Video 5x More Engaging Than ImagesIn a recent video released by Facebook, the site confirmed that users gazed at video content on Facebook and Instagram 5x longer than they did static content.

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8 Killer Content Ideas for Facebook Live Video

8 Killer Content Ideas for Facebook Live VideoPublishers and brands who want to step up their live content game don’t need to look any farther than Facebook Live. We bring you 8 killer content ideas to make the most out of your Facebook Live strategy.

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Publishers Get Ready: All Facebook Videos To Autoplay with Sound on Mobile

Publishers Get Ready: All Facebook Videos To Autoplay with Sound on MobileFacebook has announced that all videos in the News Feed on mobile are to autoplay with sound as users scroll past. So, publishers need to ensure that any background music or sound effects enhance, rather than detract from, the viewer experience.

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The Complete Guide to Facebook Ad Targeting [Infographic]

The options for Facebook ad targeting are plentiful. This infographic sorts them into an easy-to-read list to help you make your ads effective. Read the full article at MarketingProfs

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#SocialSkim: Facebook Undermines LinkedIn, Amazon Takes on Skype: 11 Stories This Week

This week, two giants gang up on a third: Facebook undermines Microsoft's LinkedIn as Amazon digs at Microsoft's Skype. LinkedIn unveils new data-driven features, Facebook comes to your TV screen, and Yik Yak's founder launches Slack-like app for students. Read the full article at MarketingProfs

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#SocialSkim: Facebook Lite, Pinterest Search Ads, Rethinking Snapchat: 11 Stories This Week

This week: why you might consider Facebook Lite; why Snapchat's fastest-growing demographic will surprise you; how the Super Bowl played out on social (and brands and networks that won); how B2Bs tap into social; what search play Pinterest is making; more... Read the full article at MarketingProfs

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What Marketers Need to Know About the Changes Coming to Facebook and YouTube

What Marketers Need to Know About the Changes Coming to Facebook and YouTubeBoth Facebook and YouTube have announced some pretty important changes to their video advertising formats well in advance. So what do marketers need to know to keep ahead of the game?

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What Marketers Need to Know About the Changes Coming to Facebook and YouTube

What Marketers Need to Know About the Changes Coming to Facebook and YouTubeBoth Facebook and YouTube have announced some pretty important changes to their video advertising formats well in advance. So what do marketers need to know to keep ahead of the game?

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Facebook Live Playbook: Best Practices and Tips for 2017 [Free White Paper]

Facebook Live Playbook: Best Practices and Tips for 2017 [Free White Paper]Facebook Live has gone from a nice-have to a must-have, and changed the way publishers distribute their content and build their subscriber base on the platform. As video dominates the Facebook user’s News Feed, live video is perhaps the best way to stand out from the crowd right now. Download our brand new Facebook Live playbook today to get the best tips and advice for your campaigns.

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Facebook Live Playbook: Best Practices and Tips for 2017 [Free White Paper]

Facebook Live Playbook: Best Practices and Tips for 2017 [Free White Paper]Facebook Live has gone from a nice-have to a must-have, and changed the way publishers distribute their content and build their subscriber base on the platform. As video dominates the Facebook user’s News Feed, live video is perhaps the best way to stand out from the crowd right now. Download our brand new Facebook Live playbook today to get the best tips and advice for your campaigns.

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