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Tag: google

Google Videos vs. YouTube: Which Is the Best Video Search Engine?

Video is booming as a content marketing medium. People love watching videos online and producing great video content is quickly becoming a surefire way to command attention and grow a following. By 2019, video is expected to drive an astonishing 80% of all internet traffic. Clearly, it’s important for businesses to start working on video content sooner rather than later. And while producing great content is essential, that’s only half the battle. For your videos to benefit your business, people have to be able to find them, and that involves optimization...


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How Video Rankings Differ on Google and YouTube [New Study]

How Video Rankings Differ on Google and YouTube [New Study]A new study not only discloses some critical data about how video rankings differ on Google and YouTube, it also shares strategic insights about the data to provide the reasons for those differences.

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The New York Times Plays ‘Truth AND Dare’ with Google and Facebook #NewFronts2017

The New York Times Plays ‘Truth AND Dare’ with Google and Facebook #NewFronts2017The New York Times wants to maintain its reputation as a credible news organization, and is pitching a 'brand safe' environment that distances itself away from less credible news sources on Facebook, social media or Google.

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How to Use Sequential Retargeting in Google Adwords for YouTube

How to Use Sequential Retargeting in Google Adwords for YouTubeDid you know that you can use sequential retargeting as part of your Google Adwords for YouTube advertising campaign? By specifically targeting viewers based on their previous actions, you can return different content based on where they are in the sales funnel.

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How to Use Sequential Retargeting in Google Adwords for YouTube

How to Use Sequential Retargeting in Google Adwords for YouTubeDid you know that you can use sequential retargeting as part of your Google Adwords for YouTube advertising campaign? By specifically targeting viewers based on their previous actions, you can return different content based on where they are in the sales funnel.

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