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Tag: sponsored

How Chobani Uses Sponsored Videos to Stir Up Yogurt Sales and Market Share

How Chobani Uses Sponsored Videos to Stir Up Yogurt Sales and Market ShareRead how yogurt brand Chobani is partnering with publishers and creators on a series of highly successfully sponsored video campaigns.

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GE’s Sponsored Videos Electrify B2B and B2C Audiences

GE’s Sponsored Videos Electrify B2B and B2C AudiencesGeneral Electric has been using video as part of its digital marketing strategy for years, but now it's teaming up with a host of partners to sponsor video content that engages millions of people.

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Facebook Video: Views of Sponsored Video Content Jump 258% Since 2016

Facebook Video: Views of Sponsored Video Content Jump 258% Since 2016Tubular’s recent ‘State of Online Video Report' has revealed some important observations into the role sponsored content has played in today’s online video landscape. In short: sponsored content is doing exceedingly well for many brands who’ve tried it, and this trend doesn’t appear to be slowing down anytime soon.

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Dollar Shave Club’s New Sponsored Video Campaigns Are Doing F***** Great

Dollar Shave Club’s New Sponsored Video Campaigns Are Doing F***** GreatDollar Shave Club's first video went super-viral, but its latest sponsored video campaigns are doing even better for the brand.

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The Many Faces of #E32017: Sponsored, Live, and Official Video

The Many Faces of #E32017: Sponsored, Live, and Official VideoAt E3 2017, the world's biggest gaming brands released 80 trailers around the most highly-anticipated game releases of the year. We take a look at how live, sponsored, and official E3 2017 content performed on YouTube.

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News and Sports Publishers Back Sponsored Video to Win

News and Sports Publishers Back Sponsored Video to WinOver 47K sponsored videos have already been uploaded to Facebook in 2017, generating a staggering 5B views, and 122M engagements. Sponsored video content is driving a huge amount of views and engagement, particularly for news and sports publishers.

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News and Sports Publishers Back Sponsored Video to Win

News and Sports Publishers Back Sponsored Video to WinOver 47K sponsored videos have already been uploaded to Facebook in 2017, generating a staggering 5B views, and 122M engagements. Sponsored video content is driving a huge amount of views and engagement, particularly for news and sports publishers.

read more