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Tag: Will

Video Ads 2017: Data Will Improve Targeting and Simplify Buying

Today, people move easily from one device to another, expecting their favorite content to always be available. In the race between mobile apps and the mobile web, Ooyala says apps have the lead. Generation X consumers are even more engaged with social networks than are millennials. For those reasons, Ooyala predicts brands and social networks will sign more deals to create exclusive video content going forward...


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What Digital Video Trends Will Power #NewFronts 2017?

What Digital Video Trends Will Power #NewFronts 2017?Digital Content NewFronts 2017 starts today, where 36 major publishers will present their plans for the coming year. The key to successfully predicting the likely news announcements is to understand the latest trends in the digital video marketing business.

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Will the Last Media Buyer at #NewFronts 2017 Please Turn Out the Lights

Will the Last Media Buyer at #NewFronts 2017 Please Turn Out the LightsDigital NewFronts 2017 kicks off in a couple of weeks, and its a very different event from its launch back in 2012. Programmatic media buying is now king, and the advertising model for brands has changed beyond all recognition.

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What Will the NBA, NFL, NHL, and MLB Do Now That Vine Has Gone?

What Will the NBA, NFL, NHL, and MLB Do Now That Vine Has Gone?What will the NBA, NFL, NHL, and MLB do now Vine has gone for good? We take a look at how the big sports brands are using other video platforms to reach their target audiences.

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What Will the NBA, NFL, NHL, and MLB Do Now That Vine Has Gone?

What Will the NBA, NFL, NHL, and MLB Do Now That Vine Has Gone?What will the NBA, NFL, NHL, and MLB do now Vine has gone for good? We take a look at how the big sports brands are using other video platforms to reach their target audiences.

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Video Will Account for 79% of Global Internet Traffic by 2020 (So Increase Your Video Marketing Budget NOW)

Video Will Account for 79% of Global Internet Traffic by 2020 (So Increase Your Video Marketing Budget NOW)Cisco predicts that video will account for a staggering 79% of global Internet traffic by 2020, so now is the right time to increase your video marketing budget and resources, and lock down your video content strategy.

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Video Will Account for 79% of Global Internet Traffic by 2020 (So Increase Your Video Marketing Budget NOW)

Video Will Account for 79% of Global Internet Traffic by 2020 (So Increase Your Video Marketing Budget NOW)Cisco predicts that video will account for a staggering 79% of global Internet traffic by 2020, so now is the right time to increase your video marketing budget and resources, and lock down your video content strategy.

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8 Reasons Why Consumers Will Watch and Engage With Your Video

8 Reasons Why Consumers Will Watch and Engage With Your VideoDid you know that there are eight different kinds of emotion that drive viewership of video from consumers? Find out which emotions trigger the need to watch, and engage with, video content.

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8 Reasons Why Consumers Will Watch and Engage With Your Video

8 Reasons Why Consumers Will Watch and Engage With Your VideoDid you know that there are eight different kinds of emotion that drive viewership of video from consumers? Find out which emotions trigger the need to watch, and engage with, video content.

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Video Will Account for 70% of All Mobile Traffic by 2021 [Report]

Video Will Account for 70% of All Mobile Traffic by 2021 [Report]A new report predicts that video will account for a staggering 70% of all mobile data traffic in 2021. That's an increase of 55% over the next 5 years.

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